In celebration of Virgil Abloh’s sculpture ‘Dollar A Gallon’ the Miami Design District invites you to an Ice Cream Social with treats by MadLab, Japow, Ladyfingrs Popsicles, Aubi & Ramsa, and Chef Chloe.

Kids and adults alike are invited to join the celebration of the newest addition of world-renowned public art in the Miami Design District.

Where: Between Paseo Ponti and Jade Alley

When: December 3rd, 6 PM – 7 PM

“Dollar a Gallon” is a sculpture by artist Virgil Abloh presenting a window into the artist’s study and research of the effect of advertising on the impressionable. The work serves as a comprehensive lighthouse of mixed media.

The framework is reminiscent of a gasoline sign relaying information about various types of gasoline and the respective pricing, while also being the commodity of an advertised sponsor. The series of global occurrences of this work was considered specifically for the Miami Design District, where its final positioning implies the concept of commerce and necessity re-packaged as a brand — while underscoring the relevancy via location. Ultimately the work is a signature of Abloh’s multi-lauded artistic logic emanating in a physical form not limited to any specific medium.