SYNESTHESIA

FEEL, the experience of live instruments and their vibrations in an incredible setting SYNESTHESIA takes place on Thursday, March 24, 2011 from 10pm to 2am at the New World Center.

On Saturday, June 4, 2011, a never before experienced fusion of the five senses will be presented at the New World Center designed by Pritzker Prize winning architect, Frank Gehry.  SYNESTHESIA will feature the unique combination of a live 30-piece symphony orchestra performing in collaboration with live DJs and visual projections by Laurence Gartel & Psyberpixie, together with scent creating technology previously utilized by the likes of Cirque Du Soleil and Disney.

One of SYNESTHESIA’s multi-sensory journeys will showcase a performance by Grammy Award winning artist Dirty Vegas. The second, featuring special guest, Michael Burian, takes attendees through a performance that highlights the history of House music.

Chef Laurent Tourondel of BLT Steak in The Betsy Hotel will create modern American steakhouse treats for those attending the pre-show VIP reception.  BLT Steak’s dishes will be paired with custom crafted BOMBAY SAPPHIRE® cocktails.  Imagination is BOMBAY SAPPHIRE®’s brand inspiration, deeming the partnership with SYNESTHESIA a natural fit for an event so unique. To witness imagination at work, visit Gilt City Miami [www.giltcity.com/Miami on sale May 25th], exclusive provider of tickets and VIP packages for SYNESTHESIA. VIP tickets will be on sale.
This distinctive event will take place at Miami’s New World Center, the newest addition to Miami’s modern art scene. This multifunctional building, designed by Frank Gehry, was listed by BizBash as South Florida’s “most anticipated” venue of 2011.
“Miami is one of the music meccas of the world. By satisfying five basic senses we are creating the “Ultimate Experience”, a show that sets new standards in the entertainment industry” said Daniel Saro, founder of Tuzexx.
Setting SYNESTHESIA apart from any other event is its fusion between DJ and live-orchestra performance as well as its incorporation of the five senses:
HEAR, The sounds of DJ Dirty Vegas and Michael Burain with a live-orchestra in the state-of-the-art performance hall that was designed under the supervision of Grammy Award winning conductor Michael Tilson Thomas and critically acclaimed architect Frank Gehry to maximize the listener’s experience.
SEE, Laurence Gartel, the father of digital art, and Psyberpixie VJ will use 280-degree projection capabilities to enhance visual experience.
SMELL, the inclusion of scent creating technologies to enhance the overall experience
TASTE, cocktail and food pairing with BOMBAY SAPPHIRE® and BLT Steak for VIPs and sponsors before the show.

Additional media partners include, Miami magazine, Lincoln Mercury, The Betsy Hotel, Sweet Records, Supermarket Creative, Lords South Beach, Miami Independent Thinkers, Artists Wanted and more. For more information, including ticket information and VIP Packages, please visit www.synevent.com<http://www.synevent.com>.

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