NightOwl Espresso Martini is thrilled to announce a strategic partnership with Breakthru Beverage Florida, marking a significant milestone in the brand’s expansion. This collaboration transitions NightOwl from self-distribution to working with a top-tier beverage distributor, allowing for a broader and more impactful retail presence across Florida.
As a leading distributor, Breakthru Beverage brings extensive industry expertise and a vast network that will help NightOwl Espresso Martini reach more consumers than ever before. Beginning this month, NightOwl will be available in 105 ABC Fine Wine & Spirits locations across the state, providing Floridaresidents and visitors with convenient access to the premium espresso martini brand.
“With our roots deeply embedded in Florida, we’ve always envisioned partnering with an established and reputable distributor like Breakthru Beverage,” said Charlie Grace, co-founder of NightOwl Espresso Martini. “This partnership not only amplifies our brand footprint but also aligns us with one of Florida’s most trusted retailers, ABC Fine Wine & Spirits.”
The NightOwl team has worked closely with Breakthru Beverage and ABC Fine Wine & Spirits to ensure a seamless and successful launch. This collaboration reflects the growing demand for high-quality, ready-to-drink cocktails and ABC’s commitment to curating a diverse, on-trend selection for its customers.
“This is an exciting step for NightOwl as we officially cement our presence in the Florida market,” Grace added. “We look forward to growing with Breakthru Beverage and ABC Fine Wine & Spirits to bring premium, convenient cocktail experiences to our consumers.”
“At ABC Fine Wine & Spirits, we take pride in offering our guests the best selection of innovative and high-quality beverages,” said Dave Larue, executive vice president of sales for ABC Fine Wine & Spirits. “NightOwl Espresso Martini stood out as a brand that delivers on both taste and convenience, making it a perfect fit for our stores. We are excited to bring NightOwl to our customers and be part of their journey in the Florida market.”