Wilhelmina 40+ Model Search at Macy’s Aventura Mall in Miami: Open Call

World-renowned modeling agency, Wilhelmina Models, along with partners Miraclesuit® and Macy’s will host an open call for The Wilhelmina 40+ Model Search at Macy’s Aventura Mall in Miami on Saturday, April 9th.

WHAT: The Wilhelmina 40 + Model Search open call is looking for one woman, age 40 and above, to join Wilhelmina’s Sophisticated Division which boasts a roster of elite supermodels including Beverly Johnson and Carol Alt. The Miami open casting call welcomes applicants who exude beauty and confidence.

The Open Call Attendees Will Receive:

  • A makeover courtesy of Estée Lauder
  • Style tips from a Miraclesuit® expert
  • Professional entry photo taken by an onsite fashion photographer

The Search:

  • Open to women ages 40 and above
  • Applicants will enter online from February 28, 2011 to May 24, 2011 at (www.wilhelminamodelsearch.com), by attending in-person casting calls, or by mailing in their favorite photo and brief personal summary
  • Entry fee – $20
  • Each applicant will receive a $20 coupon to apply towards a Miraclesuit® purchase at Macy’s
  • A panel of judges consisting of top Wilhelmina talent agents, celebrity Costume Designer, Randall Christensen, Estée Lauder Global Premier Makeup Artist, Blair Patterson, and a representative of Miraclesuit®
  • Four nationwide casting calls: New York, Miami, Chicago and Los Angeles
  • Finalists to be announced at Macy’s Herald Square on June 30, 2011 in New York


  • Ten Finalists will each win a trip to New York City to compete in the finals judging, including a fashion show at Macy’s Herald Square, and receive additional prizes from our sponsors.
  • Grand Prize Winner:

o    A five-year modeling contract with Wilhelmina Models

o    A photo shoot courtesy of Miraclesuit®

o    Miraclesuit® swim wardrobe valued at $1,000

o    Opportunity to be a Miraclesuit® spokesperson for a year

o    One year supply of Trimwater

o    A $1,000 gift card to Macy’s

WHEN:            Saturday, April 9th


WHERE: Macy’s at Aventura Mall

19501 Biscayne Boulevard

Aventura, FL 33180

WEBSITE: www.wilhelminamodelsearch.com

THE WILHELMINA 40+ MODEL SEARCH is sponsored by Miraclesuit®, Macy’s,

Estée Lauder, Xtra Life LYCRA® fiber, and Trimwater (the official beverage of Wilhelmina Models).

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