Tommy Hilfiger, Mercedes-AMG PETRONAS Formula One Team and Awake NY Launch Collaboration at Miami Grand Prix

Tommy Hilfiger, Mercedes-AMG PETRONAS Formula One Team and Awake NY Launch Collaboration at Miami Grand Prix
Tommy Hilfiger, Mercedes-AMG PETRONAS Formula One Team and Awake NY Launch Collaboration at Miami Grand Prix

Fashion and motorsport collide as Tommy Hilfiger, Mercedes-AMG PETRONAS F1 Team, and Awake NY launch their latest collaborative collection. The collection features a range of pieces that showcase colorful designs and bold branding from all three brands. Fans of both fashion and motorsport will be able to find something for them, with pieces such as baseball jerseys, polo shirts, and long-sleeved tees all sporting Tommy Hilfiger’s signature red, white, and blue colorway, as well as the Mercedes-AMG PETRONAS F1 Team palette of black and white highlighted with volt green.

The drivers’ racing numbers also feature prominently, with Lewis Hamilton’s 44 and George Russell’s 63 appearing on select pieces. The collection will be available at designated tracks over upcoming Grand Prix weekends, select Tommy Hilfiger stores, Tommy.com, and shop.mercedesamgf1.com. This innovative campaign reflects the work of important initiatives such as the People’s Place program and Accelerate 25, whilst creating an eye-catching collection of sporty style pieces.

The collection will be available at Tommy.com, shop.mercedesamgf1.com, select TOMMY HILFIGER stores and designated tracks over upcoming Grand Prix weekends.

Friends of the brand are invited to join the community and conversation on social media using #TommyHilfiger, #TommyxMercedes-AMGF1xAwakeNY and @TommyHilfiger.

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