Moët & Chandon, the Official Champagne of Formula 1®, marked another milestone in its legendary partnership during the 2026 Miami Grand Prix. As part of the sport’s prestigious 10-year global alliance with LVMH, the Maison continued its tradition of celebrating victory with style, emotion, and collective joy.
Since its first act of celebration in 1950 at the Reims Grand Prix, Moët & Chandon has been synonymous with triumph. The iconic Celebratory Jeroboam, signed by winners and shared on the podium, embodies this enduring legacy—an emblem of victory, team effort, and unforgettable moments.
This year, after Kimi Antonelli powered Mercedes to victory, the scene was set for a moment of grandeur. The winning driver signed his Jeroboam before the trophy ceremony, sealing a race filled with drama, strategy, and relentless pursuit of excellence. From the adrenaline of the race to the shared cheers on the podium, every moment underscores the Maison’s commitment to crafting memories that last a lifetime.
Deeply rooted in tradition, Moët & Chandon draws inspiration from the craftsmanship of racing and champagne alike. Each victory celebration, from the post-race rituals in Parc Fermé to the lively Official Viewing Parties around the world, is a toast to human mastery, teamwork, and passion.
“Our partnership is more than celebration; it’s about bringing people together through shared triumphs,” says Sibylle Scherer, President & CEO of Moët & Chandon. “In 2026, we continue to elevate the podium experience, turning victory into a collective moment of joy and connection.”
Since 1743, Moët & Chandon’s exquisite champagnes have been a symbol of refinement, tradition, and joyful celebration. Whether on the grandest stages or in everyday moments, each bottle is an invitation to share in a collective emotion—because victory tastes better when celebrated together.
From the highest podiums to vibrant community events, Moët & Chandon and Formula 1 unify heritage and innovation, proving that the greatest triumphs are always more memorable when shared.