Miami International University of Art and Design fashion students kicked off this year’s Funkshion Fashion Week Miami Beach on Thursday evening at the Setai Hotel, unveiling one-of-a-kind designs made entirely out of McDonald’s packaging and paper goods. From fry box frocks to coffee cup couture and ready-to-wear wrappers, this unique McDCouture Fashion Show was part of The Fashion Group International of South Florida Awards night that featured a special tribute to local Miami designer Rene Ruiz, an alumnus of the school.
The aspiring designers utilized more than 4,600 McDonald’s sandwich wrappers, 1,770 fry boxes, 1,100 straws, 600 to-go bags, 500 sandwich boxes, 200 soft drink cups, 500 ketchup holders, and 100 McFlurry cups to create their one-of-a-kind-designs, and after weeks of preparation, their McDCouture was runway ready.
On trend, the 20 look collection left the crowd hungry for more than a Big Mac and fries. The crowd full of fashionistas were lovin’ the designs which ranged from mini and mid-length skirts to ponchos and fringe. There were evening gowns and even something for a McDonald’s bride-to-be.
Prior to the start of the McDCouture Fashion Show, Fashion Group International of South Florida presented a Community Service Award to Cabrera/Bentancourt organization, owners of 20 McDonald’s restaurants in South Florida. They share in McDonald’s global commitment to be a good neighbor and a valued partner within the community by supporting charitable organizations, schools, youth programs and most recently fashion education. Proud to accept the award, the Cabrera and Bentancourt families believe that giving back is an essential part of the way they operate every day.
Guests were encouraged to share photos on social media by using #McDCouture.After the fashion show the pieces will be displayed at the Miami International University of Art and Design.