Mara Hoffman, the designer known for her originality of designs and fearless approach to print and color, receives the distinguished title of “Mercedes-Benz Presents” designer this season. Hoffman will showcase her collection alongside over thirty of the industry’s most influential swimwear designers during Mercedes-Benz Fashion Week Swim at The Raleigh Hotel in Miami Beach.
The “Mercedes-Benz Presents” program recognizes one designer each season showing at Mercedes-Benz Fashion Week Swim that demonstrates dedication to the use of quality materials, unique style and innovative design. Mara Hoffman joins a prestigious list of past “Mercedes-Benz Presents” designers including: Vitamin A, Red Carter, Trina Turk, and LUXE by Lisa Vogel.
For the first time, Mara Hoffman will debut a print design from her runway collection as the paint finish on the 2014 E-Class Cabriolet during Mercedes-Benz Fashion Week Swim. The wrapped E-Class Cabriolet will be stopping by South Beach hot spots to give out invitations to runway shows at Mercedes-Benz Fashion Week Swim. The one-of-a-kind print will also debut on a unique fashion item designed exclusively by Hoffman and will be on sale at Alchemist fashion boutique in Miami.