Lucky, the leading retail connectivity platform, announces an exciting new partnership with Bloomingdales, one of America’s premier luxury department stores. This collaboration will enable luxury brands to seamlessly connect their Direct-To-Consumer (DTC) websites with Bloomingdales’ in-store inventory, revolutionizing how customers shop for premium products and creating a truly omnichannel experience.
Starting today, online shoppers can instantly check the availability of their favorite luxury products at their local Bloomingdales stores while browsing their preferred brand’s website. This integration enables customers to make purchases through Bloomingdales for same-day pickup or delivery, providing the most expedient way to acquire premium products from their local stores.
With Bloomingdales’ strategic retail presence in major metropolitan areas and luxury shopping destinations across the United States, this partnership significantly enhances the accessibility of high-end products to discerning customers. Shoppers will now have the flexibility to either pick up their online orders from a nearby Bloomingdales location or opt for home delivery, combining the convenience of digital shopping with the immediacy of retail fulfillment.
“We are excited to partner with Bloomingdales to transform the luxury shopping experience by bridging the gap between online discovery and immediate accessibility,” said Sneh Parmar, CEO and Co-Founder of Lucky. “Bloomingdales has been an innovative force in luxury retail, and integrating their inventory systems with Lucky’s platform creates a powerful solution for brands and their customers. This partnership enables brands to offer their online customers instant access to Bloomingdales’ curated departments, combining the convenience of digital shopping with the prestigious Bloomingdales experience.”
Through this partnership, brands will gain unprecedented capabilities to connect their customers with retail inventory and track conversions directly on their eCommerce websites. Brands can leverage the integrated Bloomingdales inventory feed, attribute their retail sales to their online channels, understand consumer demand for local fulfillment in real-time, and offer same-day fulfillment options to their customers.
The collaboration between Lucky and Bloomingdales represents a significant step forward in the evolution of luxury retail. By connecting Bloomingdales’ premium in-store inventory data with any brand’s DTC website, customers will have the opportunity to quickly locate, purchase, and receive their desired products on the same day, all while maintaining the elevated shopping experience they expect from Bloomingdales. Contact Lucky today for a demo and to learn more about connecting Bloomingdales retail inventory to your DTC website.