On Saturday, December 7, Lobos 1707 Tequila & Mezcal will transform Smorgasburg into a playground for the senses, inviting guests to explore their untamed side during Art Basel. From noon to 8 p.m. at 2600 NW 2nd Ave, “The Monolith” offers a free immersive installation that blends art and technology outside the traditional confines of Art Basel.
As part of Lobos 1707’s UnDOMESTICATE campaign, attendees will navigate through a captivating experience filled with digital artistry, augmented reality, and innovative design. The journey is designed to inspire liberation, authenticity, and a reconnection with primal instincts. Guests will also have the chance to savor curated cocktails and receive credits to indulge in culinary delights at Smorgasburg.
The bold UnDOMESTICATE campaign showcases Lobos 1707’s vibrant new insignia and sleek bottle design, serving as a rallying cry to break free from conformity and embrace the instinctual spirit that defines the brand. Celebrate luxury, quality, and the untamed—join Lobos 1707 at Smorgasburg and unleash your inner wolf amidst the festive backdrop of Art Basel.