LEWIS HAMILTON AND +44’S POP-UP AT THE ALCHEMIST 

LEWIS HAMILTON AND +44’S POP-UP AT THE ALCHEMIST 
LEWIS HAMILTON AND +44’S POP-UP AT THE ALCHEMIST

LEWIS HAMILTON AND +44’S POP-UP AT THE ALCHEMIST 

+44– the lifestyle brand founded by Seven-Time Formula One® World Champion Sir Lewis Hamilton– is proud to announce a brand new capsule collection, THE INNER RACE. To celebrate the launch, +44 will host its first-ever pop-up event in partnership with NTWRK at Alchemist in Miami’s Design District from May 5th – May 7th. This core collection celebrates limitlessness of resilience, creativity, and inspiration and will feature 17 new pieces including short and long sleeve signature T-shirts, baseball caps, hoodies, sweatpants and a tote. Made from sustainable materials, THE INNER RACE signifies Hamilton’s continued commitment to diversity, longevity, and sustainability.

Location: 84 NE 39th St.
Dates: May 5 – May 7

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