GUESS SUMMER COLLECTIONS ROOFTOP PARTY AT PARAISO SWIM WEEK
Miami Beach was buzzing with excitement on Saturday, June 10th as GUESS hosted a glamorous rooftop party at Gitano Miami Beach Jungle Rooftop to celebrate the summer season in style. The event took place during Paraiso Miami Swim Week and drew a crowd of fashion-forward individuals eager to experience the ultimate summer celebration.
As guests arrived at the stunning venue located at 3500 Collins Ave, they were transported into a tropical paradise complete with lush greenery and a vibrant atmosphere. The rooftop provided the perfect backdrop for an evening of fun and relaxation under the starry Miami sky.
One of the highlights of the evening was the showcase of GUESS UOMO ACQUA and SEDUCTIVE BLUE fragrances, two captivating scents designed to capture the essence of summer. The air was filled with the refreshing aroma of Uomo Acqua’s woody and aromatic cardamom combined with the crispness of cucumber. Meanwhile, Seductive Blue enticed guests with its floral top notes of Italian bergamot, rosewater, and blue freesia.
Throughout the venue, stylized displays featuring GUESS sunglasses from the Marcolin eyewear portfolio caught the attention of attendees. From metal aviators to classic square frames, the sunglasses collection showcased the brand’s signature style and commitment to fashion-forward design. Adding to the ambiance, mannequins adorned with tonal GUESS watches in classic blue perfectly complemented the aquamarine theme of the night.
To enhance the overall experience, custom cocktails were meticulously crafted to match the mood of the evening. Bartenders skillfully mixed unique flavor profiles that delighted guests’ taste buds and further transported them into a world of summer-infused bliss.
As the night progressed, the party came alive with the beats of three rotating DJ sets. The dance floor was filled with energy as guests grooved to the music, creating an electric atmosphere. Against the starry backdrop, a projection of GUESS’ Summer campaign added an extra touch of glamour to the proceedings.
The GUESS Summer Collections Rooftop Party at Paraiso Swim Week was a memorable event, bringing together fashion, fragrance, eyewear, and music in a celebration of all things summer.
Photo Credit: Ben Everden / Trve Creative