The ABFF is a property of Film Life, Inc., a multi-faceted entertainment company headquartered in New York City. The company was founded in 2001 by Jeff Friday, a veteran of the consumer product marketing and advertising industries. While best known for creating the American Black Film Festival (ABFF), Film Life’s operations center on developing/licensing innovative content across all forms of media and providing strategic advisory services to a wide range of companies in the entertainment, media and consumer product industries.