Collaboration Unites Segura’s Original Content with FOX’s Dynamic Approach to Scaling Creator-Led IP and Direct-to-Consumer Innovation
FOX Entertainment’s newly formed FOX Creator Studios (FCS) and Tom Segura’s YMH Studios have entered into a strategic multi-project partnership. The collaboration is designed to combine YMH Studios’ established direct-to-consumer infrastructure and creator-owned content portfolio with FOX Creator Studios’ production, advertising sales, and global distribution capabilities.
Under the agreement, FCS and YMH Studios will develop, finance, and produce a broad slate of original content to be released via YMH Studios’ direct-to-consumer platforms. The partnership reflects a shared focus on building and expanding creator-owned intellectual property while preserving the creative vision and audience relationships YMH Studios has cultivated over the course of its growth into one of the most prominent independent comedy networks in the country.
The initial slate, which moves into production this year, includes multiple series, among them a stand-up comedy showcase spotlighting both established and emerging voices; a horror comedy animated series; and a live-action comedy series set in an airport bar.
“Tom is a rare creative who has built an entire world around his voice and point of view,” said Billy Parks, Head of FOX Creator Studios. “What he and YMH President Ryan T. Hall have done across stand-up, podcasts and direct-to-consumer is incredibly forward-thinking, and we’re excited to partner with them to build on this foundation, bring even more of Tom’s original ideas to life, and share them with new and existing fans globally.”
“Comedy is what drives everything we do at YMH,” said Tom Segura. “We’ve built a studio that lets us create, produce, and connect directly with fans, and FOX Creator Studios is the right partner to help us expand that. They bring the scale, infrastructure, and flexibility to take our ideas further, while letting us do what we do best.”
YMH Studios has grown into one of the leading independent comedy networks in the podcasting space, generating more than 500 million annual impressions across a network of 25 shows. The company operates its own in-house advertising and sales infrastructure supporting both owned and partner programming and has built a robust direct-to-consumer business producing and distributing premium live events, comedy specials, and exclusive content.
“We’ve grown YMH Studios into a prolific independent studio, and we got here by staying close to our audience, developing real talent, and owning what we create,” said Ryan P. Hall, President of YMH Studios. “FOX Creator Studios lets us think bigger without losing any of that.”
The partnership reflects FOX Creator Studios’ broader approach to working with creators, collaborating with talent who are already building meaningful connections with audiences and supporting them in developing new formats, expanding their reach, and growing sustainable, long-term businesses. By combining creator-driven storytelling with FOX’s creative, production, advertising sales, and global distribution capabilities, FCS aims to help creators evolve and scale in this dynamic, ever-expanding IP ecosystem.
Launched at CES in January 2026, FOX Creator Studios is a digital-first division of FOX Entertainment designed to partner with leading creators to develop new formats, scale original IP and build global entertainment brands that travel across platforms.