Forget the oversized soda pops, buckets of popcorn or overcrowded movie theater screening rooms. Welcome to the new and enhanced dine in cinema experience introduced by Cinemex to fill the void for movie theaters in Brickell.
The much needed addition to the Downtown Miami and Brickell districts will give residents the opportunity to enjoy movie nights in a state of the art facility with cutting edge technologies, luxurious amenities and gourmet culinary offerings. Like the lyrics from Beyoncé’s popular hit song, “Let me upgrade you,” CMX Brickell is indeed the upgrade the community needed.
On March 24, 2017, CMX, a subsidiary of the Mexico City-based Cinemex, the first US theater for the brand, opened its doors to the residents of Brickell and PGM had a glimpse of the premium movie venue as well. We were greeted with a welcome package which included two movie tickets followed by welcome cocktails in the lobby bar, a tour of the property with Luis Castelazo, Director of CMX, and a Q+A session. The evening ended with a private screening of The Promise.
Luis Castelazo described the venue as, “a one stop shop with full service.” Boasting 5 star amenities, CMX aims to elevate the traditional movie goer experience. With focus on entertainment, the idea is not only to see a movie but to be able to make it an outing or social gathering. In this 35,759 square feet space, they have provided a communal atmosphere where patrons can connect with each other before and after the movies. With 10 spacious auditoriums for movies, a restaurant that offers full menu, two full service bars with premium beverages and a lounge area for hanging out, they are making going to the movie a lot more fun. And you don’t have to buy a movie ticket to enjoy the venue.
Following the new trend in cinema, it’s all about comfort and convenience for the movie goer and CMX VIP Cinema Experience caters to that. In a more intimate and modern setting with fewer seats than a traditional theater, one can sit back and relax in their ultra plush reclining seats with complementary popcorn and a blanket to snuggle in.
Once you are inside the screening room everything is at your fingertips. With just a push of a button, their wait staff or ‘ninjas’ are readily available to take your orders to deliver in seat dining service with little interruption or distraction. Selections from from their menu include the Cuban egg rolls to their signature cocktail, tequila mockingbird, CMX: VIP Experience aims to please.
For added convenience, each seat has a USB port for charging your phone, a small luggage compartment for ladies purses and shopping bags, a reading light and plenty of legroom. Also a subtitle device that can be easily attached to your seat is available upon request.
And before you rush out the door, download their app, purchase your ticket, reserve your seat or order your drinks and meal to be delivered to your seat while you wait through those 30 minutes of commercials. They also have a loyalty program; the more movie you watch, the more rewards you earn.
CMX will finally breathe new life into the Brickell community with their high end food and drinks offerings, luxury seating and state of the art technology.
Tickets cost $21 to $25. For more information, visit http://www.cmxcinemas.com.
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