Brightline Introduces Travel Professional Program, Offering Commissionable Bookings for Advisors

Brightline, the nation’s leading provider of modern, eco-friendly intercity passenger rail, has announced a new Travel Professional Program, allowing qualified travel advisors from the United States and Canada to book clients’ travel on Brightline between Orlando and South Florida. This program offers access to the lowest published fares and commission opportunities of up to 10 percent for both PREMIUM and SMART services.

Johanna Rojas, Senior Vice President of Partnerships and Sales for Brightline, expressed enthusiasm for the program, stating, “The Brightline team is excited to roll out this new program dedicated to travel professionals as we grow our business together. Agents can connect their clients to and from the ‘Theme Park Capital of the World’ to South Florida’s iconic resorts and even the ‘Cruise Capital of the World.'”

Brightline’s Travel Professional Program aligns with its popular “From Station to Vacation” cruise offer, providing seamless transportation for cruisers to Florida’s top cruise ports. With the purchase of a PREMIUM ticket, passengers receive a complimentary Brightline+ ride, allowing them to begin their vacation stress-free by getting picked up from home or their hotel and transported directly to the cruise port. The PREMIUM ticket also grants access to exclusive station lounges, priority boarding, extra space, as well as complimentary drinks and snacks during the journey.

As part of their commitment to travel professionals, Brightline has expanded its sales team by appointing Ralph Ebra as a senior manager of distribution, tasked with forging partnerships with travel advisors. Since its launch in South Florida in 2018 and expansion to Orlando in 2022, Brightline has quickly become a preferred transportation option for leisure guests, small businesses, and large corporations. The company’s sales team consists of seasoned professionals from luxury brands, leading cruise lines, and destination marketing organizations.

To meet the increased demand following the Orlando expansion, Brightline has also increased its service, now offering 15 departures in each direction between Orlando and South Florida. With numerous attractions and reasons to ride Brightline, travel advisors are encouraged to sign up for Brightline emails on gobrightline.com to stay informed about upcoming events and promotions.

With so many reasons to ride Brightline connecting Florida’s two fastest growing regions, advisors are encouraged to sign up for Brightline emails on gobrightline.com to learn about the latest upcoming happenings. For ideas about how Brightline fits into your clients’ itineraries visit the Explore Reason to Ride page.  For more information and the latest train schedules, visit gobrightline.com.

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