Brightline, the only provider of modern, eco-friendly, intercity rail in America, announces it has entered into a multi-year agreement with Orlando Health to be the official health and wellness partner of Brightline Orlando and station naming partner. Formally presented as Brightline Orlando Station in partnership with Orlando Health, the union aims to elevate community engagement by connecting Florida’s first higher speed rail with one of the state’s top not-for-profit healthcare providers. The integration of Brightline’s network with Orlando Health’s extensive care network will simplify the patient journey and provide a new level of healthcare access for residents and visitors, medical professionals and caregivers throughout the region. Brightline’s Orlando station welcomes its first guests beginning Sept. 22, 2023.
“The Central Florida community has embraced Brightline and the world-class team at Orlando Health truly represents the very best in both healthcare and corporate citizenship across this region, creating a perfect fit as our Orlando station naming partner,” shares Brightline Senior Vice President Partnerships and Sales Johanna Rojas. “We are proud to make Orlando our Central Florida home as we celebrate this exciting partnership.”
”With this union of Orlando Health and Brightline, we are bridging the gap between well-being and mobility,” said Andrew Snyder, Orlando Health Senior Vice President, Marketing and Communications. “The partnership will provide easy access to thousands of patients who travel to the area to receive care across our comprehensive healthcare system while also supporting Central Florida’s first high-speed rail system. We’re excited to be a part of this trailblazing agreement.”
As Brightine’s official healthcare partner in Central Florida, Orlando Health’s partnership includes brand representation at Brightline Orlando station, visibility on Brightline collateral and digital platforms and Orlando Health branded trains. Orlando Health is also a pillar in the community, involved in initiatives across Central Florida, which will be leveraged by Brightline as the company develops its own corporate social responsibility initiatives in the region. An official partnership unveiling hosted by Brightline and Orlando Health executives is planned next month as the company ramps up its complete 16 round trip train schedule between Central and South Florida.
Brightline’s Orlando Station is meticulously designed and built through the lens of today’s modern traveler. The 37,350 square foot station is located in Orlando International Airport’s new 80,000 sq. ft. Train Station facility adjacent to Terminal C with direct access to the other airport terminals A and B via the airport Terminal Link (automated people mover) in under five minutes. The Train Station connects directly to the airport’s Parking Garage C, and will provide mobility Brightline’s first and last-mile service, Brightline+, which caters to the unique needs of the Orlando visitor.