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Crema Gourmet Launches 'Better Choices. Every Day.' Brand Refresh

Premier Guide Miami ·

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Crema Gourmet Launches 'Better Choices. Every Day.' Brand Refresh

Crema Gourmet, one of South Florida's fastest-growing neighborhood European café concepts, has announced Better Choices. Every Day. — a wellness-inspired brand refresh designed to bring greater visibility to the values that have always been at the heart of the company: fresh food prepared daily, meals cooked to order, quality ingredients, fresh-squeezed juices and lemonades, an all-day European café experience, and a commitment to making better-for-you dining easy and accessible.

Crema Gourmet — fresh food, handcrafted coffee, and an all-day European café experience across nearly 30 South Florida and NYC locations.
Crema Gourmet — fresh food, handcrafted coffee, and an all-day European café experience across nearly 30 South Florida and NYC locations.

With nearly 30 locations across South Florida and New York City, Crema Gourmet has built a loyal following by serving handcrafted coffee, breakfast, lunch, dinner, smoothies, matcha, pastries and grab-and-go meals in welcoming cafés designed for everything from morning meetings to afternoon catch-ups. The refreshed brand introduces enhanced wellness messaging, greater ingredient transparency, digital enhancements, new seasonal offerings and community partnerships that better reflect how today's guests are choosing to eat.

Our philosophy has always been simple: serve food we're proud to feed our own families. That means preparing our food fresh every day, cooking every meal to order, squeezing our juices and lemonades fresh, using quality ingredients, and creating a welcoming European café where people can gather from breakfast through dinner. Those values have been part of Crema since day one. This refresh simply allows us to tell that story more clearly.

Ioannis "Yiannis" Sotiropoulos, Co-Founder, Crema Gourmet

As part of the brand refresh, guests will experience seed oil-free cooking across the menu, fresh food prepared daily and cooked to order, greater ingredient and nutritional transparency, wellness-focused menu highlights, a refreshed website and digital experience, and community wellness programming and partnerships — all while maintaining the all-day European café experience Crema is known for.

Rather than chasing wellness trends, Crema is highlighting the everyday choices that have always defined the brand: fresh ingredients, approachable meals, handcrafted beverages and neighborhood cafés that encourage guests to slow down, connect and enjoy.

Today's guests are paying closer attention to what they're eating and where it comes from, and we think that's a positive shift. Better Choices. Every Day. reflects our commitment to greater transparency while continuing to evolve with new menu offerings, seasonal features, wellness partnerships and experiences that bring our community together.

Makis Paliouras, Co-Founder, Crema Gourmet

Inspired by the cafés found throughout Europe, Crema Gourmet has always been about more than coffee. It's a place where guests can meet for breakfast, work remotely over a cappuccino, enjoy lunch with colleagues, grab a fresh meal on the go or unwind over an afternoon espresso. Additional seasonal menu offerings, wellness partnerships and community experiences will continue to roll out throughout the year.

Founded in Miami, Crema Gourmet is one of South Florida's fastest-growing all-day European café concepts, with nearly 30 locations across South Florida and continued expansion underway. For more information, visit cremagourmet.com.