American Express Kicks Off Its First Season as Official Payments Partner of the NFL with Fan Experiences at Hard Rock Stadium and Beyond
Premier Guide Miami ·
American Express has kicked off its first season as the Official Payments Partner of the NFL, rolling out a range of experiences, access, benefits and perks for Card Members and football fans throughout the 2026 season. For South Florida fans, the partnership means exclusive benefits at Hard Rock Stadium for Miami Dolphins games all season long — including a dedicated Card Member entrance or fast lane, access to purchase Amex Presale Tickets® for select events, and the option to earn a statement credit on qualifying concession purchases.
The same Venue Collection™ benefits are available at MetLife Stadium for New York Giants and Jets games, and at Mercedes-Benz Stadium for Atlanta Falcons games. American Express debuted the partnership at the Giants' season opener on September 13, transforming vintage cars outside MetLife Stadium into one-of-a-kind retail displays featuring apparel sourced by Fanatics Real Vintage — available for all fans to browse and purchase.
“Football fandom goes far beyond what happens on the field. Fans travel for it, gather around it and make it part of how they connect with each other. We know experiences like these matter to consumers, particularly Gen Z and Millennials, and can deepen their relationship with a brand.”
The partnership also went global: American Express served as presenting partner of both the NFL Melbourne Game Kickoff Festival and the NFL Melbourne Halftime Show — the NFL's first-ever regular season game in Australia. Card Members attending had access to gameday radios, a dedicated entrance to the NFL Shop, and an exclusive Amex Offer at the NFL Shop.
For fans watching from home or at a venue, American Express has teamed with Cosm — the immersive "shared-reality" entertainment company — to enhance the NFL co-viewing experience at Cosm venues in Los Angeles, Atlanta, Dallas and Detroit. Card Members at Cosm get a dedicated Priority Lane with early entry, an Amex Reserved Area for premium seating, and an exclusive food and beverage item. Eligible Card Members can also enroll to get 15% back, up to $25, on food and beverage purchases at Cosm venues through September 18, 2026.
At-home fans aren't left out either: from September 8 through October 16, 2026, eligible Card Members can enroll in a special Amex Offer to earn a one-time $35 statement credit after a single qualifying purchase of $240 or more on an NFL Sunday Ticket subscription from YouTube or YouTube TV. Additional NFL-related offers will become available throughout the season. For full terms and details, visit americanexpress.com.