2010 FOOD NETWORK SOUTH BEACH WINE & FOOD FESTIVAL PRESENTED BY FOOD & WINE – FEBRUARY 25-28, 2010

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WE CAN HELP YOU FIND THE PERFECT GIFT FOR THAT FOODIE FRIEND OR FAMILY MEMBER

We have it – the perfect gift!  The Food Network South Beach Wine & Food Festival is pleased to announce that for the 2010 Festival you will be able to buy SOBE BUCKS for that foodie friend or family member.  Available for purchase from now until January 8th, 2010, you can buy SOBE BUCKS worth $250, $500 or $1,000 for use toward purchasing tickets to the upcoming Food Network South Beach Wine & Food Festival, February 25-28, 2010.

SOBE BUCKS can be used toward purchasing tickets to many of the SOLD-OUT events.*

Entering its ninth year, the Food Network South Beach Wine & Food Festival is a national, star-studded, four-day destination event showcasing the talents of the world’s most renowned winemakers, spirits producers, chefs and culinary personalities. Hosted by Southern Wine & Spirits of Florida and Florida International University (FIU), the Festival benefits the Teaching Restaurant and the Southern Wine & Spirits Beverage Management Center, both located at FIU.

A complete line-up of events for the 2010 Festival is available at:  www.sobewineandfoodfest.com.

Unique gifts for the foodie or wine aficionado in your life can also be found during the Festival’s ONLINE HOLIDAY AUCTION – get your friends and family something truly special this year!  Visit our Online Holiday Auction from November 25th – December 9th, 2009 and bid on rare wine lots, exquisite travel experiences, one-of-a-kind experiences and more luxury items! Go to www.sobeauction.cmarket.com to place your bids.

SOBE BUCKS can be purchased only through the Festival’s ticketing manager at (305) 627-1646, or by emailing ashapiro@southernwine.com.

*Please note that SOBE BUCKS may not be redeemed for sold-out seated events.

About the Food Network South Beach Wine & Food Festival

All proceeds of the Festival benefit the Florida International University (FIU) School of Hospitality and Tourism Management, and the Southern Wine & Spirits Beverage Management Center located on the Biscayne Bay campus.  FIU students also assist festival organizers with sponsorship fulfillment, restaurant and exhibitor recruitment, logistics, and inventory as well as working alongside some of the world’s greatest celebrity chefs and winemakers.  In addition to receiving a first-rate education in one of the country’s most diversified hospitality and tourism markets, these students are provided the opportunity to work hands-on with some of the industry’s most experienced leaders.

The Food Network South Beach Wine & Food Festival presented by Food &Wine is produced by Florida International University and Southern Wine & Spirits of Florida with the support of the Miami Beach Visitors & Convention Authority and the Miami-Dade County Department of Cultural Affairs. For more information about the Festival, visit www.sobewineandfoodfest.com or call 877-762-3933.

For more information about Florida International University visit www.fiu.edu, for the School of Hospitality and Tourism Management visit www.hospitality.fiu.edu and for more information about Southern Wine & Spirits visit www.southernwine.com.

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