Seattle-style teriyaki brand leans into protein, global flavors and wallet-friendly offers to start the year in a mad way
New year, new goals… and now, even more massive bowls of awesomeness. Teriyaki Madnessis starting 2026 with Double Protein, giving guests more of what they crave. The Seattle-style teriyaki brand is launching the year with a lineup of offers designed to hit where it counts: protein, value, and high-quality, fresh ingredients guaranteed to satisfy.
Leading the charge is the debut of Double Protein, which lets guests stack their bowls exactly how they want — with up to a full pound of premium chicken, steak, salmon or tofu. The result? Bowls overflowing with clean, quality protein with veggies and rice.
Here’s the crazy part: Teriyaki Madness’ regular protein portion already rivals what many fast casuals consider “WOW.” Doubling it means guests aren’t just getting more — they’re getting downright delicious, made-to-order, healthy bowls capable of satisfying any gym bro (or a bowl worthy of two meals for the average person).
The launch arrives as consumers place renewed focus on health and wellness at the start of the year, particularly when it comes to protein-forward meals. While other brands are shrinking portions or watering things down (literally), Teriyaki Madness’ customizable bowls allow guests to load up on protein while still enjoying top-notch ingredients, gluten-free sauces and globally inspired flavors that stand apart from a polluted ocean of burgers, sandwiches, pizza and fried chicken.
January is prime time for getting your act together, and Teriyaki Madness makes it easy to support gym goals, busy schedules or just wanting a meal that doesn’t leave you feeling like crap.
“January is when people start paying attention to what they’re eating, but they still want something that feels worth it,” said Nate Weir, culinary director of Teriyaki Madness. “Double Protein gives guests control with fresh ingredients, generous portions and bold flavors that actually deliver. It’s a straightforward way to build a meal that works for your goals while leaving you feeling good about yourself. Want more protein? We’ve got it. Want flavor? That’s our thing. Madly delicious bowls, real ingredients, zero nonsense.”
From January through March, Teriyaki Madness is bringing back Mad Dash Mondays, offering $2 off $10+ orders for curbside pickup — perfect for fast, hot meals without ever leaving the car. Later in January, guests can enjoy Free Delivery Week from Jan. 19–25, making it even easier to bring the Madness straight to their door. The limited-time offer highlights Double Protein and delivers big value with zero delivery fees.
With protein continuing to dominate consumer decision-making, Teriyaki Madness’ 2026 lineup is built to quell food hankerings with quality bowls, bigger value and greater satisfaction. It’s a loud reminder of what sets the brand apart: crave-worthy flavors, customizable builds, unapologetically generous portions and Seattle-style teriyaki that refuses to cut corners.
For more information, visit teriyakimadness.com.
*Chicken Katsu excluded (because it really doesn’t fit in the bowl!).