Miami Joins National Out-of-Home Campaign to Raise Awareness for Blood Cancer United

Out-of-home campaign introduces The Leukemia & Lymphoma Society’s new name, Blood Cancer United.

Miami is part of a nationwide Out-of-Home (OOH) campaign launched by Clear Channel Outdoor in partnership with Blood Cancer United, formerly The Leukemia & Lymphoma Society. The campaign, unveiled during Blood Cancer Awareness Month, aims to increase awareness and support for those impacted by blood cancer.

Two Clear Channel Outdoor digital billboards in Times Square were illuminated with messages uplifting Blood Cancer United’s community of patients, families, volunteers, supporters and partners.

Highlighted on digital billboards in Miami, alongside major cities like Los Angeles, Chicago, and New York, the campaign emphasizes that blood cancer patients are more than their diagnoses—they are individuals with passions and stories. The effort also features powerful messages of hope, with a goal to enable more than one million years of life for blood cancer patients by 2040.

Launched during Blood Cancer Awareness Month in September, the billboard campaign highlights Blood Cancer United’s mission to support everyone impacted by blood cancer.

This campaign marks Blood Cancer United’s first national advertising effort in over a decade, helping connect communities and raise awareness about blood cancer’s impact, including here in Miami.

For support and to learn more, visit www.BloodCancerUnited.org. Patients can contact blood cancer information specialists at (800) 955-4572, Monday through Friday, 9 a.m. to 9 p.m. ET. Connect with the organization on Facebook, X, Instagram, LinkedIn and TikTok.

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