New dual-action serum exclusively debuts at Walmart, a breakthrough in accessible luxury skincare
L’Oréal Paris proudly unveils its latest innovation in age-defying skincare: Age Perfect Serum Le Duo, available exclusively at Walmart in September. As the newest addition to the brand’s celebrated Age Perfect franchise, this 2-in-1 serum blends cutting-edge science with luxury-grade ingredients and innovative packaging.
Meticulously crafted with sleek, gold finishes, Serum Le Duo offers an experience of pure indulgence and raises the bar for luxury serums, without the luxury price tag. This new powerhouse is dermatologist-tested and proven to fight 10 signs of aging – acting on fine lines, firmness, radiance, cell renewal†, tightness, tone evenness, plumpness, hydration, and more. Featuring a powerful formulation of ingredients including Collagen Peptide* to improve firmness and target wrinkles, and Vitamins B3 and C** to re-ignite radiance and skin tone evenness, this serum is as efficacious as it is luxurious. Serum Le Duo delivers visible results*** including:
- Immediately, skin feels smoother and nourished with moisture.
- In 2 weeks, skin looks visibly younger.
- In 8 weeks, wrinkles look reduced and skin looks healthy.
Early consumer feedback reflects its impact, with 91% of users agreeing that Age Perfect Serum Le Duo will become their new go-to, citing their skin looks and feels noticeably softer, firmer, and more luminous.
“We are incredibly excited to introduce Serum Le Duo, a true innovation in skincare that offers consumers an unparalleled experience,” says Laura Branik, President, L’Oréal Paris USA. “Its groundbreaking packaging, ingeniously combining two potent serums in one, is designed to deliver comprehensive anti-aging benefits, targeting 10 signs of aging in just one application. Serum Le Duo is the new standard of luxury for serums. We are thrilled to work with Walmart once again for an early launch of a L’Oréal Paris product, as their reach and commitment to making cutting-edge products accessible to consumers make them the perfect partner.”
Age Perfect Serum Le Duo is available now at Walmart stores nationwide and on Walmart.com.
For more information about L’Oréal Paris and to receive personalized advice, expert tips, and exclusive content, please www.LOrealParisUSA.com