KOPU Water once again made a splash during opening night of Miami Swim Week, serving as the premier sponsor for the second consecutive year. The much-anticipated event, held at SLS Miami Beach, saw KOPU Water prominently featured alongside a headline show by renowned couture designer Ema Savahl. The opening night was marked by the innovative theme “Wet,” with models donning hair and makeup designed to look as if they had just emerged from the water, perfectly complementing the refreshing essence of KOPU Water.
Building on last year’s successful collaboration with Ema Savahl, KOPU Water returned to Miami Swim Week with an enhanced presence. This year, the brand introduced the #KOPUHydrationStation, poolside. Attendees enjoyed KOPU Spring and Sparkling water, while celebrating the intersection of style and sustainability.
Ema Savahl’s show captivated the audience, with models embodying the fluidity and elegance of water through their looks. This collection aligned seamlessly with KOPU Water’s brand identity, emphasizing purity, refreshment, and a commitment to pure luxury.
KOPU Water’s commitment to a zero-waste event was exemplified through the KOPU Aluminum Stewardship (KAS) Program. The program ensures that all aluminum bottles and cans served during the event were collected and recycled, reinforcing the brand’s dedication to environmental responsibility. By turning recycled bottles into new products within 60 days, KOPU underscores its mission to harmonize luxury and sustainability.
Miami Swim Week is a testament to innovative trends in swimwear and resort wear, with KOPU Water at the forefront, showcasing its dedication to their purpose and drive. The event provided an uber-elevated experience where guests could immerse themselves in the chic ambiance while staying hydrated with KOPU’s premium water offerings.
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