Iconic NYC Brand Continues Nationwide Expansion with First West Palm Beach Location
H&H Bagels, the iconic New York City bagel brand, is excited to announce the opening of its West Palm Beach location on November 20th [890 North Railroad Ave West Palm Beach, FL 33401] as part of its ongoing expansion across Florida and the US. Following the opening in Boca Raton last year, which gained national attention as the first franchise expansion of the legacy brand, the Palm Beach location marks H&H’s continued expansion in the South Florida market. H&H Bagels is proud to be opening in the Nora District, the newly-opened, 40-acre multi-use development in West Palm Beach. With seven locations across New York City and recent franchises in Boca Raton, FL, Santa Monica, CA, Washington D.C, Jacksonville, FL, Tampa, FL and Knoxville, TN, the West Palm Beach FL location will be the next H&H Bagels franchise to open as the esteemed brand continues to bring classic, authentic New York City bagels to customers nationwide. Additionally, H&H Bagels will be giving away tote bags to the first 200 customers with H&H gift cards, ranging from $5-$100 on opening day.
BACKGROUND + THE TEAM:
Founded in 1972 on the Upper West Side of Manhattan, H&H Bagels has become synonymous with the quintessential New York City bagel, earning them appearances on shows such as Sex and the City and Seinfeld. With seven locations across the New York City area, H&H Bagels has maintained its original recipe and artisanal water bagel method to make their bagels for over 50 years. Utilizing high quality, simple ingredients, H&H Bagels are proofed, kettle-boiled in New York City water, and then oven-baked fresh to perfection. Baked on-site all day, customers are able to choose from a wide variety of classic spreads, egg sandwiches, smoked fish, and specialty sandwiches.
Leading the company since 2014, CEO Jay Rushin re-imagined the H&H Bagels brand by growing the number of New York stores and launching the franchise model. Rushin has deep familial ties to the H&H Bagels brand – his father-in-law joined H&H bagels in late 1980s – and a passion for the brand’s unique history and legacy.
“We could not be more excited to open in the new Nora District of West Palm Beach,” said Jay Rushin, CEO of H&H Bagels. “This will be the second location for our phenomenal Boca Raton franchise owners, and the space is absolutely stunning.”
The West Palm Beach franchise is owned and operated by Marc Schultz and partner Chris Greco, the franchise partners who also own and operate H&H Bagels’ Boca Raton location.
THE MENU:
The menu at the West Palm Beach location will feature the same known and loved NYC classics, including the Classic Bacon, Egg, and Cheese and the Nova Salmon with “The Works,” Classic spread sandwiches are available, including a variety of cream cheese flavors, such as Scallion, Jalapeño, Vegetable, Walnut Raisin, and Strawberry, as well as the classic bagel options customers love including Plain, Everything, Sesame, Cinnamon Raisin, Jalapeño Cheddar, Whole Wheat, Egg, Pumpernickel, and more. Speciality sandwiches are also included on the menu, including the Horseradish Roast Beef made with top-round roast beef, swiss cheese, pickled onion, and horseradish aioli, as well as the Avocado Deluxe including fresh avocado, tomato, cucumbers, everything seeds, and mayo.
H&H Bagels has also built a significant following for their catering boxes, which are beautifully designed to be on display, creatively packaging a variety of bagels with toppings and spreads. Options include the Classic Bagels & Spreads Box and the Nova Salmon Box with “The Works” which includes thinly sliced Nova Scotia Salmon and the classic toppings: tomatoes, onions, capers, and lemons. H&H also offers boxes of pre-made sandwiches for parties of 10 or more, including the Breakfast Sandwich Box filled with a variety of egg sandwiches and Specialty Sandwich Box featuring their lunchtime options.
The West Palm Beach shop will be open from 6:00am – 4:00pm daily. For more information, visit www.hhbagels.com and follow @hhbagels on Instagram and TikTok.