Esas Beauty has officially become the first fine fragrance brand to be MADE SAFE® certified, earning the right to carry one of the most rigorous non-toxic seals in the marketplace. Recognized as one of the most trusted and comprehensive safety standards available, the MADE SAFE®certification screens for over 15,000 banned or restricted chemicals — including carcinogens, endocrine disruptors, heavy metals, pesticides, VOCs, neurotoxins, reproductive or developmental toxins, solvents, flame retardants, and more.
Founded by Seda Bilginer and Amanda Sichon, former Givaudan fragrance executives with nearly three decades of combined experience, Esas Beauty blends deep technical expertise with a shared personal mission. Bilginer, inspired by her Turkish roots, and Sichon, who overcame severe eczema by switching to organic skincare, joined forces to marry global beauty traditions with clean science.
Why Being MADE SAFE® Certified Matters
Earning the right to be MADE SAFE® certified is no easy feat — and for the fine fragrance category, it’s virtually unheard of. To qualify, brands must fully disclose every intentionally added ingredient and relevant manufacturing process, including fragrance components that are often considered proprietary and kept secret in the beauty industry.
From there, MADE SAFE® scientists conduct a full-spectrum hazard assessment, screening each ingredient against a database of over 15,000 banned or restricted chemicals, including carcinogens, endocrine disruptors, heavy metals, pesticides, VOCs, neurotoxins, reproductive or developmental toxins, solvents, flame retardants, and more. This process goes beyond human health, evaluating environmental and ecosystem impact to ensure every substance is safe across its life cycle.
“Most fragrance brands couldn’t pass the MADE SAFE® test even if they wanted to, because they rely on synthetic petrochemicals and undisclosed blends,” says Seda Bilginer, co-founder of Esas Beauty. “Our transparency-first philosophy is what made it possible — and why this milestone is so significant for the industry.”
A New Standard in Luxury Scent
Esas’ Fine Fragrance collection merges the artistry of high-end perfumery with uncompromising safety. Each scent is crafted with an organic alcohol base, plant-based extracts, and mood-boosting essential oils — delivering the complexity, longevity, and elegance of luxury fragrance without petrochemical-heavy formulas.
True to Esas’ holistic approach to beauty, the fine fragrance line is housed in refillable glass bottles with aluminum caps and 100% recyclable boxes with no plastic lamination. Orders are shipped in compostable mailers, and all printed fliers are made from 100% post-consumer recycled paper with eco-friendly, non-toxic inks, manufactured locally to reduce carbon footprint.
“From day one, we’ve been transparent about our ingredients, and now we have third-party verification to back that promise,” adds Amanda Sichon, co-founder of Esas Beauty. “To be MADE SAFE® certified isn’t just a label — it’s proof that you don’t have to compromise your health for a beautiful experience. We hope it inspires other brands to raise their standards.”
Safe, Sensory, and Sustainable
Esas Hydrating Fragrance Mists are made with high-quality, all-natural ingredients recognized as safe for the skin. As everyone’s skin responds uniquely, the brand advises patch testing inside the elbow, reviewing all listed ingredients before use, and discontinuing if irritation occurs.
For Esas Beauty, to be MADE SAFE® certified means that every ingredient in its fragrance and lifestyle lineup — from the organic alcohol base to the essential oils — has passed the complete MADE SAFE® screening. In an industry where “clean” is often used without verification, the certification represents a measurable and verified commitment to consumer and environmental well-being.
MADE SAFE®-Certified Esas Products
- Mokurō Candle – $62
- Hamam Deodorizing Body Spray – $45
- Fine Fragrance – $118 (50 ml)
- Kolonya™ Hand Cleanser – $45
- Room & Car Spray – $60
Available at esasnyc.com and select luxury retailers nationwide.