BMW is returning as the official partner of Art Basel Miami Beachwith the debut of “REMEMBR,” an installation in partnership with Alex Israel. In a captivating fusion of art and technology, BMW will present REMEMBR, an AI-powered, participatory and interactive video installation that guides visitors on a journey through time and memory. This exhibit will feature the new 100% electric BMW i5, which played a fundamental role in inspiring Israel for this collaboration that will be open from 12/8 – 12/10 at the BMW Lounge at Art Basel Miami Beach Collectors Lounge. Working closely with BMW, Israel developed AI technology that will collect, filter, compose and choreograph the visitor’s phone’s camera content for this immersive installation. Viewed across seven custom-designed screens at ABMB, guests will be invited to discover the hyper-memories of Alex Israel, as well as share their own.
Known for his innovative and thought-provoking work exploring the intersection of pop culture, art and technology, Israel’s unique artistic perspective allows him to capture the zeitgeist of modern life in an insightful and engaging way. His collaboration with BMW on REMEMBR, which uses the BMW i5’s commitment to innovation, cutting-edge technology and design as a pivotal inspiration, showcases his dedication to exploring the boundaries of what art can be in the digital age.
Location: 1901 Convention Center Drive, Miami Beach, FL 33139