Huey Magoo’s, known for “The Filet Mignon of Chicken,” wraps up a landmark 2025 marked by rapid expansion, menu innovation, and a thriving loyalty program. The brand introduced popular new items like Grilled Tender Bites and seasonal lemonades, boosting customer engagement.
The debut of its smaller 1,500-square-foot prototype is accelerating franchise growth, with plans to open its 100th restaurant in 2026. Recent openings span Mississippi, Georgia, Florida, and more, while franchise activity continues to grow with roughly 200 locations signed nationwide.
A key driver of success was the rollout of Magoo’s Rewards, which doubled the brand’s database within nine months and fostered strong guest loyalty. Celebrating community during the holidays, Huey Magoo’s partnered with Toys for Tots in support of families nationwide.
Looking ahead, 2026 promises a record-breaking year with new markets opening in Texas and Utah, additional Miami locations, and the company’s 100th store milestone. CEO Andy Howard emphasized the brand’s confidence: “We’re more committed than ever to our franchise partners and the future of Huey Magoo’s.”
For more information, visit HueyMagoos.com.