The International Franchise Association (IFA) and Fortem International are gearing up for the first-ever IFA World Franchise Show, set to take place May 9-10, 2025, at the Miami Beach Convention Center. With over 100 brands already committed, excitement is building as the event promises to revolutionize franchise exhibitions.
Franchisors are enthusiastic about the opportunity to connect with a diverse audience of potential franchisees. Michael White, Chief Development Officer of United Franchise Group, emphasized the show’s potential, stating it provides “unparalleled access to qualified leads” and a platform to share their brand story with motivated entrepreneurs globally.
Marcel R. Portman, Global Development Director for Duck Donuts, expressed confidence in the event’s ability to attract serious investors, noting that the IFA’s expertise ensures a dynamic gathering of industry leaders and future franchisees. “We’re proud to be part of such a dynamic gathering,” he said.
Matt Haller, IFA President and CEO, highlighted the eager response from the franchise community, indicating a strong desire to reach new audiences and foster engagement among entrepreneurs. “This event will be unlike any other in franchising,” he asserted.
James Berryman, Commercial Director at Fortem International, reflected on the overwhelming support for the show, stating, “This enthusiastic response gives me immense confidence that we are building one of the best franchise exhibitions in the world.”
The IFA World Franchise Show aims to redefine the franchise exhibition experience, featuring a highly educated audience of prospective franchisees prepared to explore investment opportunities. With comprehensive pre-show workshops and data-driven marketing strategies, the event is designed to attract serious buyers while enhancing lead quality.
With an anticipated total of 350 brands and numerous networking opportunities, the IFA World Franchise Show is positioned as a must-attend event for franchisors looking to expand their reach and influence in the industry.
Join the IFA World Franchise Show in Miami, where innovation meets opportunity, and franchising’s future takes center stage. Sign up to exhibit today by contacting ifainquiries@fortemexpo.com or visiting https://www.ifafranchiseshow.