
May 5, 2023
The invite-only event will be hosted by Terrence J with guest appearances by Lenny S, DJ Meel and other notable personalities.
Old El Paso and Lobos 1707 Partner to Celebrate Cinco de Mayo
In an effort to bring people together over food and celebration, Old El Paso and Lobos 1707 have partnered to host a Cinco de Mayo event in Miami. The event will feature taco trucks, tequila tastings, and other exciting surprises. To kick off this collaboration, the brands will host an event in Miami at Oasis Wynwood on May 5th
According to Emiko Brook, Sr. Brand Manager at Old El Paso, the event “reinforces [the company’s] shared purpose of bringing people together around the table over a shared meal and experience.” The partnership aims to encourage conversations and inspire people to have a voice, starting at the table with a fresh and inventive taco meal.
To further enforce the build a bigger table narrative, Lobos 1707 and Old El Paso will unveil two social media content series. The “Tequila and Toast” series will launch ahead of the Miami event and feature influencers sharing their favorite taco recipes, mixing up fun and tasty Lobos 1707 cocktails, and enjoying the company of friends in a relaxed atmosphere. The “Shop and Cook” series will debut following the Miami event and showcase influencers taking viewers on a shopping journey to select their favorite Old El Paso products and whipping up some mouth-watering dishes, while enjoying a signature Lobos 1707 cocktail with friends.
For more information on Lobos 1707 and Old El Paso, please visit https://www.lobos1707.com/ and https://www.oldelpaso.com/ and follow them on Instagram @lobos1707 and @oldelpaso.