MICHAEL’S GENUINE FOOD: Down-to-Earth Cooking for People Who Love to Eat Launch Events

MICHAEL’S GENUINE FOOD:  Down-to-Earth Cooking for People Who Love to Eat is now available for pre-sale online and will be available in retailers nationwide including Barnes & Noble, Borders, & Books & Books beginning Tuesday 2/15.

Copies will be available at our Miami restaurant beginning Thursday 1/27 and in Grand Cayman on Friday 2/4.

Michael Schwartz put Miami’s Design District on the foodie map with his restaurant Michael’s Genuine Food & Drink, which was named one of the country’s top ten best new restaurants in 2008 by Frank Bruni of the New York Times. Now he shares his recipes for the vibrant, unpretentious cuisine that’s made his restaurant a must-visit culinary landmark in MICHAEL’S GENUINE FOOD: Down-to-Earth Cooking for People Who Love to Eat (Clarkson Potter/Publishers; February 15, 2011).

With an extended growing season and much of the bounty California enjoys, Florida has been ripe for a new emissary to showcase fresh ways to prepare local ingredients beyond strictly Latin-influenced fare. Michael answers the call, presenting food that is simply yet inventively made and takes into account regional inspirations. Frank Bruni wrote: “He’s ditching the haute for the homey and focusing more on sourcing than on saucing… [The kitchen] feeds you so well, in such an unforced way, that you slip into a state of contentment that’s pure. Honest. Genuine.”

True to Bruni’s praise, Michael has crafted a book that home cooks will want to go back to time and time again to make the most of any meal and be inspired by what’s in season at the farmers market. Whether you want to make deceptively easy snacks to enjoy with friends, or pull together a one-pot family-style Sunday dinner, MICHAEL’S GENUINE FOOD has all the recipes and tips you need to accomplish any dish easily, such as:
–  Caramelized Onion Dip with Thick-Cut Potato Chips
–  Jumbo Lump Crab Cakes with Carrot Butter Sauce
–  Braised Chicken with Apricots, Green Olives, and Herbed Couscous
–  Slow-Roasted Boneless Short Ribs with Romesco Sauce
–  Banana Toffee Panini

With tantalizing photography throughout, MICHAEL’S GENUINE FOOD is a keeper – an homage to approachable, sensible, and affordable food that everyone will love to make and eat.

Michael’s Genuine Food & Drink is located at:

130 N.E. 40th Street
Atlas Plaza Miami, FL 33137
Phone: 305.573.5550
Fax: 305.573.0066

And he’s kicking off the party in New York City and Miami with three launch events!

Genuinely Delicious at The James Beard House, Thursday 2/17, 7:00 p.m.  Join Michael as he cooks an entire meal from the book for the first time including snacks, six courses, and dessert (with amazing wine pairings form Betts & Scholl and AP Vin among others!)  View the full menu and purchase tickets here.

Food & Wine Magazine Presents Michael’s Genuine Food at The Harrison, Friday 2/18, 5:30 to 11:00  Michael’s friend and James Beard Award-winning chef Jimmy Bradley invites the author into the kitchen at The Harrison restaurant during a busy Friday dinner service to incorporate dishes from his new cookbook onto the menu.  Book a table now, here.

Michael’s Genuine Food Potluck at Books & Books, Saturday 2/19, 7:00 p.m.  After appearing on the CBS Early Show in the morning, Michael returns to Miami for his first official South Florida signing and appearance at Books & Books Coral Gables. Free and open to the public — with a potluck party featuring a parade of dishes from the book prepared by local devotees and restaurant regulars, live jazz and cocktails re-created from recipes found in the book — the event will bear the hallmarks of the Michael’s Genuine experience – community and great food.  For more information, visit the Books & Books website here.

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